Our Team

• William Keith Maxwell III

  Chief Executive Officer

  

  Keith founded Spark Energy in 1999, and grew the company from a small regional retail gas company to a large nationally recognized electricity and gas retail operation. Prior to Spark Energy, Keith was a founding partner in Wickford Energy in 1994, a large oil and gas producer services company. Wickford was sold to Black Hills Utilities in 1997. Prior to Wickford Energy, Keith was a partner in Polaris Pipeline formed in 1988, a medium size natural gas producer services and midstream company sold to TECO Pipeline in 1994. Keith has a long history of organic value creation in the energy industry. A native of Houston, Texas, Keith earned a Bachelor's Degree in Economics from the University of Texas at Austin in 1987.

  Keith has an uncommon ability to identify opportunities and build businesses from the ground up to capitalize on those opportunities. That unique ability was formally recognized in 2010 when Keith was named Ernst & Young Entrepreneur of the Year in the Energy, Chemicals and Mining category.

  Keith and his family are very active in giving time and money to Special Olympics, Child Advocates, Salvation Army, Star of Hope and Helping a Hero.

• Nathan Kroeker

  President

  

  Nathan Kroeker, appointed President of Spark Energy in April 2012, is responsible for overseeing the day-to-day operations and help shape the overall strategy of the company. Nathan is a 15-year industry veteran with diverse experience in public accounting, M&A, and both retail and wholesale energy.

  Nathan first joined the company in July 2010 as Executive Vice President and Chief Financial Officer of Spark Energy Ventures. Prior to Spark, Nathan held senior finance and leadership roles with Macquarie and Direct Energy. He began his career in public accounting, including both audit and M&A advisory functions.

  Nathan holds a Bachelor of Commerce (honors) degree from the University of Manitoba, and has both a CPA (Texas) as well as a CA(Canada). He is a board member for Young Life, a non-denominational community youth outreach program, and was formerly a board member for the Texas Diversity Council, where he received the Diversity First Award.

• Mandy Bush

  Chief Financial Officer

  

  As CFO, Mandy Bush oversees all finance, accounting, budgeting, treasury and risk-management functions for the company. Mandy started out at Spark Energy in 2007 as Assistant Controller of Financial Reporting, playing a vital role in annual audits. Her responsibilities eventually grew to include oversight of accounts receivable, accounts payable, cash application, hedge accounting, financial planning and analytics, and numerous special accounting projects. She most recently served as Vice President and Controller for the company.

  Prior to joining Spark Energy, Mandy served as Acting Audit Manager at nationally acclaimed PricewaterhouseCoopers, gaining experience with large-scale audits and reporting, regulatory compliance, team leadership and more. There, she planned and coordinated major audits, trained other auditors, played a part in SEC filings, managed processes related to Sarbanes Oxley compliance and more.

  Mandy earned her Master in Accountancy from the University of Houston in Clear Lake, Texas and holds a Texas CPA. She's also a regular competitor in the MS150 bike race benefiting multiple sclerosis and the Houston Half Marathon.

• Allison Wall

  Chief Operating Officer

  

  As Chief Operating Officer, Allison is responsible for overseeing Spark Energy’s company operations which include IT, Billing & Transactions and Customer Care.

  Prior to joining Spark Energy in January 2013, Allison served as Executive Vice President and Chief Operating Officer at StarTex Power. Allison has extensive professional experience in retail energy company operations, including information technology, marketing, regulatory compliance, customer interaction centers, and billing and transaction management.

  Allison holds an MBA in Finance and Information Systems from Tulane University, a master's degree from The University of North Carolina at Chapel Hill, and a bachelor's degree from Clarkson University in New York.

• Kevin Manuel

  Vice President, Energy Supply

  

  As Vice President, Energy Supply, Kevin Manuel is responsible for portfolio management of the retail and wholesale natural gas business and retail electricity for Spark Energy.

  Kevin brings extensive gas and trading experience to the role, having joined Spark Energy’s affiliate Associated Energy Services in June 2011 as Senior Director of Trading and Optimization following a 10-year tenure at Reliant Energy Services/RRI Energy directing the East and West natural gas operations. Prior to RRI, Kevin was VP, Strategic Trading, at Engage Energy.

  Kevin holds a BBA in Finance and Accounting from Texas A&M University.